Video Content Production

WHAT IS VIDEO CONTENT?

Videos can help you deliver useful content to your current or potential clients or employees through an engaging and visual platform that can quickly capture their attention.

Content videos should be created in such a way that they provide value to the viewer. You might use them to support your brand image or inform customers of your products and services. 

Social media video production is becoming increasingly more popular, as more and more brands are turning to Facebook and Instagram marketing. Punchy, eye-catching and dynamic, social media video content can help engage leads and tell a more engaging brand story.

Alternatively, you might use them internally for training purposes or to communicate with your employees in an inspirational fashion.

WHAT ARE THE ADVANTAGES TO USING A VIDEO CONTENT AGENCY?

At DreamCube, we develop strategic, multi purpose video content that you can implement on your website or for a paid social media campaign. Offering a breadth of experience, from visual storytelling to customer testimonial videos, we can help your brand create dynamic content that not only attracts attention, but demands it.

Whether you are looking to capture leads or improve your Google ranking, the team at DreamCube Productions can work with you every step of the way to create a compelling message that tells a powerful story. Through how-to, training, educational or promotional videos, we can elevate your brand and create a fitting video for any purpose.

WHAT ARE THE BENEFITS OF CONTENT VIDEO PRODUCTION?

Content videos break down barriers. They are an effective way of building trust with potential customers, helping them overcome their natural fear or skepticism.

This has the added benefit of increasing conversion rates. A well-informed buyer is a confident buyer, after all!

Video content is also beneficial to your bottom line. Custom videos that address common problems save you employing large customer care support teams.

People prefer watching video content over reading it. Use this to your advantage by delivering staff training in video format. This increases the odds that they’ll stay engaged for the duration and really absorb what you are trying to teach them.

Remove common obstacles
Most prospects face some sort of inertia before opening their wallet. Video content clears the path for a client to make a buying decision. This is a smart use of resources, since your sales department has more time to devote to building strong, lasting client relationships.
Provide value by informing and educating
Audiences are naturally sceptical of free content. They expect to be bombarded with a sales message at any moment. But content videos are different, their sole purpose is to educate and inform. Most importantly, they let the world know that your business is not just obsessed with making money.
Informed customers are more likely to buy
Knowledge, as they say, is power. Customers who are aware of your products or services (and how they can benefit from them) don’t sit on the fence for long. They usually have some pain point or problem that they need to solve, and they’re motivated to solve it. Content videos move your customer through this process more quickly by encouraging them to click the buy button.
Research and then target specific demographics
Content videos should never address everyone. In appearing too generic, you run the risk of misidentifying your customer pain points and as a result, how you can solve them. Do your due diligence with regard to specific demographics before you begin making video content.
Improve your Google ranking
Stay up to date on the latest trends. Google prioritises video in their search rankings and thumbnails are now being included in the results, giving you more opportunities to rank higher through quality video clips. By optimising your videos for SEO, you can propel yourself ahead of the competition and stand out with video content that attracts and appeals to all kinds of customers.
Google Rating
5.0