03 8600 6916Stories have always been a natural form of communication. But why tell it, when you can show it?
Visual Storytelling In Business
As social beings, people love to tell stories. From the time cavemen sat around campfires and told stories of a fishing trip gone wrong to the modern-day platform that is digital and social media, it’s stories that connect us to one another. But in the business world, why do so many avoid sharing the story of why they exist?
For too long, brands have been caught up in sales, data, facts and figures that they have forgotten to create an experience that moves people into action. To immerse them into your story. To engage and remember. This is visual storytelling.
Visual storytelling advertising allows you to create a powerful, empathetic message through video content. By simply sharing your brand’s story, you can open the door to people’s imagination and plant your message inside their minds, without them even realising.
Take Your Visual Storytelling To The Next Level With a Digital Video Business Card
Visual storytelling is a great marketing tool, and so is a video business card. But don’t let the business card bit fool you – it’s so much more than that.
A video business card is the full package and serves as a brand video story. This innovative digital video can sit on the homepage, or any other page of your website for that matter. It visually explains to potential customers and clients: who you are, what you do, and how you do it.
A video business card isn’t you’re average promotional video. It’s a deep dive into your business, a way to keep ahead of your competition, and a tool to increase brand awareness, credibility and customer engagement.
Before creating your video business card, we’ll explore what makes you unique to competitors and develop a production plan that helps your business stand out in the marketplace.
Some Of Our Favourite Stories
Our Visual Storytelling Process
Goals
Every successful video needs to begin with a clear objective. How do we track it’s success if we don’t have a clear goal in mind from the outset? If you are unsure, we can work with you to figure them out and put the steps in place to achieve them.
Audience
Now that we have your “what”, we need to discover your “who”. In simple terms, who is your target audience and how do you want to make them feel after watching your story? Once we’ve identified this, we will understand the action your audience needs to take after watching your video.
Plan
Now we need to plan the steps in order for the production to reach your objectives. There may be instances where it may require multiple stories or videos to be suitable and/or adaptable for the different platforms. We will also map out a step by step strategy for distribution.
Message
This is the time to lay out a message that will differentiate you from the competition. We are strong believers in authentic delivery, so whenever possible we avoid scripting. Your message deserves much more than that. We have found that asking the right questions at the right moments allows us to pull the gold nuggets of information required for a memorable and impactful story.
Implement
Now the fun starts by putting all the pieces of the storytelling puzzle together and bringing it to life. You won’t be dumped with the video and wished “good luck”, we’ll stick with you every step of the way to ensure your videos are successful in reaching your goals.
Merina Ashdown - Dandenong Community and Learning Centre
DreamCube Productions were very professional, supportive and did an outstanding job for our organisation’s video production. We were very thrilled with the final product and we would highly recommend them.
We want to thank them for their assistance and are very grateful.
Jarrod Sheridan - Sheridan Building
DreamCube has provided our company with professional material, that has been critical in our social media marketing. Chris is a pleasure to work with and I look forward to working with DreamCube again in the future.
Damien Rullo - Worldwide Traveller
I have used Dreamcube Productions in the past and I have been very happy with the result. I have also needed someone to put my ideas into action and Dreamcube can not only action it, they strategise it, to make sure it captures your intended audience !! Thank you Chris !
David Guest - Outcomes Business Group
Dreamcube is a pleasure to deal with. They are timely, professional and do a great job. If you need video for your business, these guys deliver.
Tess Bedome - Foot Centre Group
Chris is fabulous to work with. So easy to deal with and passionate about the work he produces. We are so happy with the finished products. Best in the business
Craig Nenke - Nenke Consulting
Chris and Sera did an amazing job of listening to my story and then coming up with a suite of business videos for me to use. I had never done videos before and they made it all very easy. Well done guys!
Dara Shashoua - Byzantine Design
Chris was so awesome to work with. He made it so easy and fun. I’ll definitely work with him again.
Sherry McMillan - Demardi Build & Design
Tony Cartwright - TUI Foods
I was introduced to Chris at DreamCube through a mutual business contact who highly recommended Chris and his team. I can remember our first meeting very well as I found DreamCube’s approach and client interaction was very different (Good different) to what I had experienced before during my career.
Chris and his team put you at ease immediately and the process for the project was delivered with meticulous accuracy to the brief and they consistently over delivered vs my expectations.
I would have no hesitation to recommend DreamCube Productions to any organisation.
Masta Scaffold Melbourne -
We are so happy with the videos created. The service, knowledge and care provided by Chris and Sera was first class.
The process was made super easy with in depth conversations to understand our business and what makes us tick and steps to break down our specific needs.
The relax environment during filming and conversational format took away the fear and anxiousness of being in front of a camera.
On top of the filming process Chris and Sera provided ideas for maximising the use of videos on other platforms.
